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Earthwire
Our custom and integrated tools enable companies to generate revenue, collaborate remotely, build sustainable brands, increase profitability, and expand industry demographics.
Earthwire is for companies that require an all-in-one business management solution and are tired of one size fit’s all solutions or a raft of ill fitting applications trying to work as one.
The Problem
Today, the endless choices for cloud storage, project management, and collaboration has resulted in digital chaos for many organizations. Companies that are moving away from legacy tools and trying to adapt to new workflows have begun to experience a decrease in productivity and efficiency due to steep learning curves for the “solutions” they have implemented.
Our Solution
Earthwire will provide a fully customizable platform that empowers companies to easily manage every aspect of their business and all of the projects they are involved with. We will not be reinventing the wheel, but integrating many existing technologies, tools and apps that users have grown accustomed to and frustrated by. Earthwire will make these existing technologies usable and useful for niche businesses requiring industry specific tools.
Revenue Model
Earthwire will partner with niche market leaders and take a percentage of that market leader’s annual revenue. This gives our platform an ability to scale exponentially with all of it’s internal marketplaces. Our model is an incentive for Earthwire to empower the industries within it and differentiates the company from others that use a common pay per seat SaaS revenue model. Additional resources accessible to each market’s demographic will be a secondary form of cash flow for companies and subsequently for Earthwire.
Market Size
The Project Portfolio Management (PPM) market size is expected to grow from USD 2.52 Billion in 2015 to USD 4.63 Billion by 2020, at a Compound Annual Growth Rate (CAGR) of 12.9%. The rising Bring Your Own Device (BYOD) trend among businesses, increasing business optimization needs, organizations’ inclination towards cloud-based software solutions, and rising complexities within projects are driving the PPM market.
Marketing Strategy
Our partner, “POW! Post” is the first market that will be a case study and champion for the adoption of the Earthwire platform. POW! has succeeded in their marketplace going from $0 to $1.5M turnover in 15 months (Est. 2015). Using Earthwire, POW! will broaden its reach in the global marketplace creating soundtracks for the international film industry.
Members of Earthwire and POW! have professional working relationships within the film, gaming, fashion, and entertainment industries. These are marketplaces that will be early adopters for Earthwire’s platform.
Development Strategy
We will begin developing our platform with a San Francisco Bay area based firm that has a proven track record of creating enterprise applications on time and budget. This will expedite our time to market and allow the company to begin generating revenue in a shorter period of time than the risky path of in-house development.
Competitive Advantage
Financial Summary
Ask
Earthwire is seeking $3M for the development of our tier 1 business management platform and tier 2 custom project management solution. Our timeline for development to launch is 14 months.
Exit Strategy
Merger & Acquisition (M&A). Seems the likely exit scenario with a larger Project or Platform company wishing to utilize our technology to accelerate market share. Potential candidates in the film market include, Avid Technology, the leading editing software provider in the media space which is currently transitioning to a cloud based solution but hampered by legacy engineering. As a stated aim is to make Earthwire work within China, acquisition opportunities will be created in the fast evolving China project portfolio market.